In this fast-paced and fun session, you will learn the latest strategies, current technological trends in marketing, and best practices for growing your dental practice. Discussion will include savvy approaches to expanding your online presence, including how to respond to Google's latest changes. The following objectives will be presented and discussed:
- Learn the latest marketing trends and best practices for attracting high quality patients
- Capitalize on critical changes recently made by Google that impact the dental practice
- Understand the essential “why” of sound marketing practices
- Explore key demographics required to target procedural based dentistry
- Learn critical advantages for expanding communication technologies to accelerate growth
Cory Roletto co-founded WEO Media in 2009 and has helped over a thousand dental practices implement successful online growth strategies. He is the driving force for innovation and the practice ROI focus at WEO Media and an expert in online marketing strategy, lead conversion, and practice growth. Cory received a BS in Chemical Engineering and MBA from the University of Washington where he played Division I baseball. He is an active member of the community, currently serving as Vice President of the NW Kidney Kids board. Cory continues to play baseball to this day as part of the NWIBL.